TaylorMade Ghost Putter

" When I first saw photos of the Ghost, I feared that the white finish might be obnoxious. But when I got one in my hands, I was captivated by the contrast against the green. The feel of the Ghost isn’t particularly nuanced, but this putter isn’t sold on feel, it’s sold on alignment. And on that front, it really delivers. "

--Sean from PutterZone.com

5 Questions with TaylorMade: Ghost Putters

What initially inspired your R&D team to begin development on an all-white putter>

The goal was simple: create a putter that was easier to align than any other putter. We have over 25,000 putts from the best players and 65% could not align a putt from 14 feet. In fact, the 65% were aligned from 17 inches right to 14 inches left. That was a large disparity. So we hired Indiana University and the school of Optometry to help us create better visuals. The result was to create contrast with white.

White comes in many shades. How hard was it to find the "right" white for a putter-and what made it right?

That part was easy, to match as close as possible to the color of the Penta TP ball. Once again, a better visual. Different shades of white created a distraction. The most important part for the color was that the white needed to be matte white and not gloss white. Again, the matte white creates less distraction.

The Ghost is off to a great start on tour, particularly with Justin Rose using it to win two tournaments. Do you think that helped open more people's minds to the white finish?

Absolutely, the TOUR is an integral part for the success with any product. We now have six victories on Tour. Paula Creamer also won her first major with a Daytona Ghost putter that we are shipping now to all of our accounts.

TaylorMade still makes numerous non-white putters. Do you see the Ghost as simply filling its own niche, or the beginning of a revolution in putter color?

o We believe the Ghost putter creates better alignment and contrast but other putter colors such as black and silver will continue to be sold at retail.

You are now expanding the Ghost line to include the new Daytona blade, and have also seen photos of Paula Creamer's Kia Ma Daytona Ghost. Are other Ghost models on the drawing board?

We are shipping the Ghost Daytona today and there will be additional models next year. The Ghost putter is still very popular so we will add more blades and smaller mallets for the consumers who prefer a traditional shape.

Will a Ghost line be released under the Kia Ma name?

No.

Product Features:

• “Golf ball white” finish stands out against the green grass for vivid alignment cues.
• Three black sightlines along the crown provided added alignment support
• The elevated crown merges seamlessly with the top of the putter face, making the topline extremely easy to see.
• Circular hole in flange creates a vivid secondary alignment aid.
• Pure Roll insert promotes forward spin for a smooth roll
• Made from 6061 aluminum.
• Head weight of 345 grams, loft of four degrees and lie angle of 70 degrees.
• Head cover included